Our PR campaign was to increase attendance at Herron High School’s student athletic games. We researched, created graphics, social media posts, and written materials to spread awareness of the program.
01
Game Day Graphic
I created a game day graphic template that the athletics program could easily use whenever for their social media platforms.
02
Key Messaging Guide
I created the acronym "STRIVE" to help provide a foundation for the organization and allow parents, players, coaches, officials, and administrators to know what the programs goals are.
03
Fundraising Research
I researched and created fundraising ideas to raise awareness and create a strong financial foundation for the athletic department.
04
Herron Hype Poster
The purpose of my poster was to highlight Herron Hype and have it displayed around the school to gain attention from students and boost game attendance.
All edits were made by my account executive, Kaitlyn Stines and firm director, Marissa Maxey.
Executive Sign Off:
